Dear Savvy Doula,

Do you like to write? Do you want to share your knowledge about pregnancy, labor and birth with others? You can become a published author by submitting articles to online article directories. What are some benefits of submitting articles to article directories?

1. Online article directories like EzineArticles.com hosts thousands, perhaps millions of articles, so anything that is on their site immediately ranks high on search engines. Your name and website address is typically included in an author biography at the end of each of your articles. These add to the number of links on the internet to your website, which improves your website ranking.
2. When you write compelling, informative articles, you will be seen as an expert. This will give you added credibility as a birth professional and allows potential clients to read and experience what you know.
3. Online and print publications search for stories on these online article directories. If your article gets picked up, you can gain even more credibility, more links, and you may even get PAID for your work.

Do you know you probably already have material that is ripe for an article? Here are some places to consider looking for original material you may already have for use:

• Do you participate in any online forums or Yahoo Groups that have to do with birth? Look at old posts and emails that you have written.
• Have you written any handouts for your doula clients or childbirth classes? You have a wealth of information to share.
• Do you maintain a blog? What blog posts can you use?
• Look at old emails to clients that offer information. What could be transformed into an article?

If you are starting from scratch and want some inspiration, here are some things you can do:

• Think about what you are passionate about.
• Make a list of topics you know a lot about.
• Visit online forums for pregnant mamas and find some hot topics.
• Identify some trends that are occurring in the media.
• Visit some online article directories like EzineArticles.com or AssociatedContent.com and do a search on some topics you are interested in. Consider writing about a topic that you DON’T find on these sites.

Writing articles can serve as a valuable marketing tool for you. Share what you know and become an expert. You will get more visits to your website, so see this method of marketing as a way to create another sales engine for you.

If you have experience writing articles for online article directories, share your experience with our community in the comment section or on the Savvy Doula Facebook Group.

With great appreciation for the work that you do,

Darlene

Tags: doula marketing, doula marketing tips, ezinearticles

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